My experience includes copywriting for the following industries:
• Construction & design/build
Message-driven, audience-focused copywriting
Writing about products or writing about services… Business-to-business writing… Business-to-consumer writing… whatever your need, I can help.
This ability to write for different industries and to different customer bases requires strong listening skills; it’s essential I hear you (what you say is as important as what you don’t say), so I can quickly determine your needs, and understand your target audience and the message(s) you need to deliver.
My role is part strategist; I’ll work for you and with you to determine the best method and timing for delivering your message(s) — is it a tri-fold brochure, or a postcard with a few lines and contact information? A press release? An email blast? An article in a trade publication? Is your plan best executed all at once, or in stages?
What will give you the best return on your investment?
Here’s a more specific taste of how my experience can help you sell to, educate and motivate your clients and prospects to action. I can:
Faye Rivkin and Write Faye Write, LLC: technical copywriting in Baltimore
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